01/07/06
One of Britain’s oldest tractor and farm machinery dealerships,
J Wood & Son (Bilsdale Ploughs) Ltd, has been given a welcome
opportunity to expand its activities across a larger area in Yorkshire
by agreeing to represent tractor maker Landini.
Three tractors from the Landini range - the Mistral compact and
Powerfarm utility tractors alongside a Landpower general purpose
six-cylinder model.
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Managing director Mark Bentley points out that the territory stretching
south from the Tees to the Humber and west from the North Sea coast
to the A1 is significantly bigger than the area covered with the
firm’s previous tractor franchise.
“As farms consolidate into larger units, machinery dealers
need to cover larger areas to maintain a certain level of business
and profitability,” he explains. “With Landini, we’ve
been given the opportunity to grow in new areas while continuing
to look after our established customers.”
Both John Woods branches – at Kirkbymoorside and Driffield – are
now Landini tractor sales outlets and have taken on a stock of
spare parts to service the needs of existing and future Landini
users in the area. Each branch has three service technicians using
well-equipped workshops and service vans for efficient maintenance
and repairs.
“We’re delighted to welcome Mark Bentley and his colleagues
at J Wood & Son to the Landini dealer network,” says
Adrian Winnett, Landini UK sales manager. “Having been established
in 1874 and operated as a Massey Ferguson dealer since 1928, the
company has built an excellent reputation for service and product
knowledge. We couldn’t wish for a better-qualified dealer
to look after Landini users in Yorkshire.”
John Woods sales director Tony Towell is equally enthusiastic
about the company’s new association with Italian tractor
maker Landini.
“We considered a number of franchise options but were most
impressed by the positive response and ambitions of the Landini
UK team,” he says. “A visit to Landini’s factory
in Italy sealed our decision; I was taken aback by the standard
of the facility there and the investment that’s been made
in new products.”
The high level of component manufacture also impressed the John
Woods visitors; while many tractor manufacturers now turn to outside
suppliers for major components, Landini makes its own transmissions,
front axles and suspension, hydraulic systems and driver’s
cabin.
Moreover, the company has completely renewed its tractor range
in recent years, adding new and improved features to the 38hp to
50hp Mistral compact and 59hp to 99hp Rex fruit models. The 59hp
to 99hp Powerfarm and 80hp to 95hp Vision models make ideal livestock
and mixed farm tractors, adds Tony Towell, while the six-cylinder
engined 110hp to 184hp Mythos and Legend tractors are suited to
heavier work on these farms.
With both livestock, mixed and arable farming operations in their
area, however, the John Woods team is especially pleased to see
the launch at the recent Cereals 2006 event of the 118hp to 184hp
Landpower replacements for the Legend and the new 176hp to 214hp
Powermaster arable tractors.
In addition to a number of design refinements, the Landpower range
includes two models with a ‘power boost’ feature for
added performance with pto-driven implements and during road transport.
The three Landini Powermaster tractors have a similar feature for
pto work but also have an auto-shift transmission and sophisticated
hydraulics with electric timing and flow control for the external
services valves.
“The Landini range has come a long way in recent years and
now offers tractors with a good choice of sizes, power outputs
and specification levels to suit all needs and budgets,” says
Mark Bentley. “We’re looking forward to showing them
to new and existing customers. And since most Landini tractors
are powered by Perkins engines, our service technicians can use
their wealth of past experience to look after them in the field.”
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