11/04/05
Tesco must divert some of the business acumen it has used to accumulate
its impressive annual profits into building effective, long term,
supply systems for core UK agricultural products, the National
Beef Association said today.
Speaking on the eve of formal confirmation that the UK's principal
retailer has topped the £2 billion profit mark NBA chief
executive, Robert Forster, warned that Tesco's apparent commercial
success presents a false picture because the supermarket's procurement
structures for home produced food are deeply flawed and could soon
fracture.
"Its stock exchange driven emphasis on profit generated through
aggressive discount pricing is dangerously one sided because it
is not balanced against the establishment of a secure supply base," Mr
Forster explained.
"Price wars are no longer a temporary tool in profit making
plans and have become so embedded in routine management strategy
that they threaten the future delivery of every day domestic products
like table potatoes, beef and milk."
"Everyone in the UK agricultural food supply sector recognises
that the gap between retail profit and supply chain loss is so
wide that the link between farm and supermarket cannot be maintained."
"At some stage, hopefully very soon, Tesco will accept this
and develop fresh retail strategies that reinforce its commercial
connection with suppliers and build in long term securities."
According to the NBA every one of the UK's mainstream beef farmers
is turning out cattle for significantly less than total cost but
processors cannot help because they too are caught in the retail
price squeeze.
"But instead of being frightened at the long term implications
retailers like Tesco compound the danger by continuing to offer
beef at shelf prices that only just generate a gross margin and
in net terms deliver nothing at all," said Mr Forster.
"The fact they recover this loss from volume sales of other
high margin, added value, grocery or non-food items is irrelevant
because it cannot hide the appalling truth that the retail price
for beef, and other basic domestic agricultural products, is so
unrealistic that no one in the beef chain, retailer, processor
or producer is making money."
"One solution for Tesco would be to seek imported alternatives
but this is neither easy, nor sensible, because European beef supplies
are tight and high volume delivery arrangements from elsewhere
are notoriously fragile."
"The other would be to commit to developing a sustainable
domestic supply chain in which margins were achievable for all
producers and processors so long as they are efficient."
"It is bizarre to think that management policies capable
of generating a massive £2 billion annual profit are so lopsided
that a gaping hole in Tesco's supply chain is growing daily but
the down side of this one eyed approach appears to be ignored."
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