Regional producers are being invited to a series of special free evening events organised by the English Beef and lamb Executive (EBLEX) in conjunction with the NFU and Rural Development Service, to hear the secrets of successful exporting.

The three events all start at 7.30pm. They will be at Orchards Farm, Goostrey on Monday March 27, The Tickled Trout, Preston on Wednesday March 29 and at the Shepherds Inn, Carlisle on Thursday March 30.

Presentations will look at the various overseas markets, give a run-down of what processors will be looking for and the specifications farmers need to meet in finishing cattle for those outlets.

Clive Brown, EBLEX Western Regional Manager, said: "Overseas buyers want our beef - but they are looking for specific carcase types and in some cases particular breeds. It is important that producers understand the requirements of each market in order to get the most benefit from the opportunities which arise."

Events numbers are limited so attendees should book places through EBLEX - for booking and further information contact Clive Brown at cliveb@eblex.org.uk or telephone 0870 241 8528.

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