Purpose-built premises for New Holland dealer Pecks
29/05/06

New Holland dealer Pecks has strengthened its support for the brand and its customers with the opening of new purpose-built premises at Spalding. The new branch replaces an existing depot at Surfleet and complements the dealership’s other New Holland depots at Ramsey St Mary’s, Cambridgeshire and Mareham Le Fen, Lincolnshire.

Dick Spencer, UK marketing manager for New Holland, said he was very pleased with Pecks’ confident approach adding that “in order for our dealers to offer premium levels of sales, parts and after sales support to customers, they really need to continue to invest in their business, which is exactly what Pecks are doing.”

Pecks prides itself in offering high levels of service support and has invested heavily in its staff through training and skills development in conjunction with its suppliers. The building of the new premises was a natural extension to that investment, and offered the opportunity to specify a state-of-the-art servicing area that provided a greater capacity and technical resource. Pecks’ focus on after sales and in-season support ensures that customers receive the highest levels of service with qualified technicians available for extended hours during the busiest time of the year.

“As New Holland develops specialist products for farmers and contractors in the cash crop, mixed and livestock segments, as well as orchard and groundcare sectors to cater for the broad UK customer base, it needs dealers that it can work with in close alliance. When customers are looking to invest in modern machinery, they demand the complete package, to include premium levels of service support from the supplying dealer,” states Dick.

“Thanks to dealers like Pecks, we can supply high capacity CR combines into large farming operations, such as Velcourt Farms, and have the confidence that customers will receive the right support when they need it, ultimately leading to continued customer satisfaction.”

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