| 02/11/06
 Supermarkets are not necessarily the ogres they are always
                      painted says this year’s David Black Award winner
                      Philip Richardson. Philip, who has a 340 sow unit near
                      Wymondham in Norfolk, believes they bring good as well
                      as bad and he is in a position to know as he not only produces
                      for Budgens but is also the face on the pack on the shelves.
                    
                     
                      
                        David
                      Black Award winner Philip Richardson                        Philip said: “I am not going to blame the supermarkets
                      for everything. I think they do take a bit more margin
                      than they should – it’s a two-edged sword because
                      they also make the industry think carefully about the market
                      and the quality of the product. After receiving his award
                      at an industry breakfast held in the House of Lords on
                      1 November, he said: “The fundamental issues facing
                      the British pig industry are concern for the environment
                      and more particularly climate change. These are issues
                      which will probably affect our children and there is no
                      sense denying them. We must address them. We must develop
                      close relations with Defra and its agencies – particularly
                      the Environment Agency. I know some of the people on the
                      ground are very reasonable and practical but I’m
                      not yet convinced all those at Head Office consider the
                    practicality and viability of farms as very important”.
 
 
                        |  |  Philip’s overall assessment of the British pig industry
                      prospects was upbeat. He said: “The industry has
                      a hard road ahead and some difficult challenges to face
                      but we are now starting to exploit added value and local
                      sourcing and I believe it has a positive future.” Speaking at the event of the turmoil suffered by the pig
                      industry, Food and Farming Minister Lord Rooker said: “The
                      industry has really turned itself round over the last few
                      years and that has been down to good leadership.” He
                      also said he was looking at the effects of Integrated Pollution
                      Prevention and Control, particularly at the possibility
                      of easing some of the burden on the industry.  He said parts
                      of IPPC were covered by other areas of regulation and even
                      assurance and he didn’t see why people should
                      have to pay twice. He said the time-scale was short but
                      it was not too late to address it. At the event, a Sausage Oscar, for somebody who is dedicated
                      to sausages, was presented to John Langford of the Welsh
                      Sausage Company. The award is part of British Sausage Week,
                      which runs until 5 November. The firm, which manufactures chilled and frozen sausages,
                      was given the award for responding to the challenge of
                      providing a healthier diet for youngsters by developing
                      a sausage which was reduced salt and reduced fat which
                      has proved a great success.  Victory For Low Salt Sausage 
  National Pig Development Centre to Provide Link From Farm to Lab 
  British Sausage Week Search for a Super Sausage Sarnie
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