Debut at Scottish Farm Machinery Show for New McCormick Dealer RiteWay 10/02/09

A new business and a new dealer for McCormick will have its first public outing at the Scottish Farm Machinery Show, being held at the Scottish National Equestrian Centre, Ecclesmachan, Tuesday-Thursday, 10-12 February 2009.

RiteWay Plant & Machinery started trading at the beginning of this year and has just moved into workshop and office premises at East Calder near Edinburgh – yet it has already won its first order, for seven McCormick C-Max tractors.

“It’s a great way to start a new business and our new franchise representing McCormick,” says RiteWay sales manager James Brown. “In fact, it’s a dream start to our new venture!”

The company has been set-up to service the tractor and machinery needs of both agriculture and plant hire.

“I’ve experience of both,” says Mr Brown, “having come from a farming background in Northern Ireland and managed a beef operation in Canada before working in sales and management in plant hire. I think that puts us in a good position because I’m aware farmers in particular like to deal with people who know the front end of a cow from the back!”

RiteWay’s directors decided that in addition to a number of agricultural machinery and industrial plant franchises, the new business should aim to represent a prestige tractor make from the outset to underline its serious intentions.

“I felt the McCormick name struck a chord because of its familiarity and history; it’s a well-known name with a good following,” says James Brown. “But it’s also a good product range, with dependable machines like the long-running CX and MC models complemented by newer series like the six-cylinder XTX and TTX machines; they’re real high-performance tractors with some great productivity features.”

While primarily aimed at the farm market, the McCormick tractor range includes models well-suited to plant hire operators – as witnessed by the order for seven C-Max utility tractors placed by a hire firm.

The tractors – six 93hp C100 Max and a 74hp C80 Max – are powered by Perkins four-cylinder engines and have a simple 12x12 synchro shuttle transmission.

“It’s a tough but straight-forward little tractor that’s easy for anyone to drive,” James Brown points out. “It also has a nice cab with big doors making it easy to get on and off and giving great visibility; I’d say it’s as good a stock farm tractor as anything.”

In addition to RiteWay Plant & Machinery, a recruitment campaign for new McCormick tractor and telehandler dealers in Scotland brought Drysdale Agricultural Engineers, Kinneswood near Kinross; Fraser C Robb Agricultural Engineers, Drymen; and CAM Engineering, Castle Douglas into the network last year.

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