26/04/06
- Nationwide hire of tractors supplied and supported by McCormick
dealers
- Fleet changed annually for low hours, latest models and specifications
- Hawk’s line-up comprises six-cylinder McCormicks from
130hp to 200hp
Hawk Hire - tractor line-up
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One of Britain’s largest tractor and plant hire operators,
Hawk Hire, is taking delivery of 140 new McCormick tractors this
spring. The new machines, all with six-cylinder engines from 130hp
to 200hp and built at McCormick’s Doncaster assembly plant,
will be hired out to farmers and contractors wanting to supplement
their own tractors or needing extra power for seasonal work like
silage-making or cultivations and drilling.
“We change our fleet annually so that anyone using a Hawk
Hire tractor gets a low-hours example of the latest model to the
latest specification,” says Mike Hawkins, Hawk group chairman. “We’ve
run an increasing number of McCormick tractors as part of the fleet
in recent years but this year, with the exception of a handful
of specialist tractors, the fleet will be entirely McCormick.”
Hawk Hire is based at Loppington near Wem in Shropshire and operates
nationwide, supplying tractors, telescopic handlers and heavy earth
moving plant. Customer service is central to the business, explains
tractor operations director John Smith.
“Mike and I have been involved with farming and contracting,
as well as plant hire for many years, so we understand the needs
of our agricultural clients,” he points out. “Farmers
want to hire a reliable tractor that performs well during the few
days or several months they’re using it; and they want to
know they’ll be looked after should anything go wrong.”
To ensure anyone hiring a Hawk tractor has access to a local source
of parts, servicing and maintenance, all the tractors are supplied
through the McCormick dealer network.
“We have tractors operating everywhere, from Scotland to
Cornwall, but they all get the same level of service, whether we
use the local dealer or our own experienced fitters,” Mr
Smith emphasises. “Any breakdowns are sorted out as quickly
as possible but if a repair is going to involve too much of a delay,
we’ll put in a replacement tractor.”
The machines that Hawk supplies need to deliver good field performance
and reliability while appealing to a wide range of customers. They
must also retain a decent resale value. Mike Hawkins says the McCormick
MC Power6 and MTX models that make up the bulk of the Hawk fleet
score on all counts.
“We’ve had long experience of the tractors built at
McCormick’s Doncaster works and our customers know them and
like them too,” he explains. “Residual values are holding
up well, which is very important to us as hire operators, and we’re
very impressed with the way the products and range have been developed
by McCormick.”
McCormick’s MTX, from the 131hp MTX135 to the 204hp MTX200,
make up more than two-thirds of the 2006 fleet, providing an economical
source of six-cylinder power. There are also a dozen or so each
of the 136hp six-cylinder MC135 Power6 model and the 198hp version
of McCormick’s latest tractor, the XTX.
While the MC135 Power6 provides big tractor features like four-speed
powershift and demand-responsive hydraulics in a relatively compact
and highly manoeuvrable package, the bigger MTX tractors have the
strength of a cast frame chassis and economical performance from
advanced Cummins-based engines.
The McCormick XTX tractors that Hawk Hire is operating for the
first time this year provide an advanced specification for more
demanding field operations. The XTX200 has full-feature electronic
engine management providing a generous power boost from 198hp to
213hp for pto work, plus a unique transmission with eight powershift
speeds.
Hiring such tractors for seasonal work or to meet short-term needs
makes a lot of financial and management sense, says Hawk’s
John Smith.
“Apart from insuring the tractor and putting in fuel, there’s
nothing for the hirer to worry about, and there are tax advantages
too,” he points out. “There are no finance payments
to keep up, no maintenance or warranty concerns and none of the
hassle involved in selling the machine. Unless a tractor is working
year-round, it makes sense to pay for the time it’s used
without paying for the time it is standing idle.”
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